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About our Company

Klarbrunn Inc., founded in 1987, started with the debut of our Natural Sparkling Water. First to the market and fresh from the start, Klarbrunn sparkling water paved the way with its simplistic, naturally flavored bubbly water. The water was and still is sourced from a deep private well drawing from the Mount Simon aquifer, the deepest bedrock aquifer in Minnesota. Studies suggest the water we are using was precipitation 7,000 to 8,000 years ago. European settlers discovered these artesian springs in the early 1800s, calling the natural fountains “klarbrunn,” or “clear well.” The name is especially fitting for our products because it tells you exactly what you get in every bottle. These primordial springs are sources of a mineral water so pure it remains a natural wonder. Water is pumped to the surface and exposed to ultraviolet light, ozone, and micron filtration to ensure product quality. Our flavor essences are derived from natural flavor sources. With zero calories and sodium and no other product quite like it, Klarbrunn made a name for itself as a healthy beverage option. Klarbrunn Sparkling is available in six flavors including: Raspberry, Natural, Lemon, Citrus, Black Cherry, and Lime.

In 1994, Klarbrunn released our own pure water. At a time when most bottled waters were imported, Klarbrunn was growing in the domestic bottled water market. Originating from springs deep underground, Klarbrunn pure drinking water brings you the clearest and freshest water possible. The water is purified using reverse osmosis and is also exposed to ultraviolet light, ozone, and micron filtration to eliminate any unwanted microbes.

The original Klarbrunn logo depicts a man holding a divining rod, a branch taken from a willow tree and utilized to discover underground sources of water. The gentleman pictured is known as a Dowser. According to folklore, when choosing a site for their families’ homes, early American settlers used dowsing to determine a suitable location to dig their water wells. Which is exactly what we did.

Tried-and-true, Klarbrunn has garnered and maintained a loyal fan base simply because our products taste great and are always pure and refreshing. As our following continues to flourish, so does our brand extension.

Which brings us to 2013, the year Klarbrunn Tropikals and Vita ICE launched. Vita ICE offers a blissful twist in every bottle. Each flavor is packed with vitamins and added antioxidants with zero calories. Available in ten delicious flavors: Açai Blueberry Pomegranate, Black Raspberry, Pink Grapefruit, Lemon Lime, Orange Mango, Cranberry, Cucumber Lime, Lemonade, Strawberry Lemonade, and Iced Tea & Lemonade, Vita ICE is the perfect refreshment for anyone at every occasion. The Tropikals line is a zero-calorie sparkling water bursting with exotic sweetness. Tropikals are available in four bold flavors: Cranberry Grape, Lemon, Strawberry Kiwi, and Wild Cherry.

In 2014, Klarbrunn introduced our own premium water, übr. übr is smarter than the average water. It is the ultimate balance + refreshment combining electrolytes and a high pH level of +7 to provide elevated hydration for the body and mind. Electrolytes hydrate and help the body recover from intense physical performance and exercise. High pH levels help rid the body and bloodstream of acidic waste and bring it back to balance. Let übr inspire you!

Klarbrunn is always “springing” forward with product innovation. From one sparkling water to a varied product suite, Klarbrunn is excited to bring you more of what got us here in the first place, keeping you happy, healthy, and hydrated. Be sure to like us on Facebook and follow us on Twitter to receive all of our updates and contest opportunities!

Klarbrunn is owned and manufactured by Wis-Pak, Inc. The company’s corporate office is located in Watertown, Wisconsin and production facilities are found throughout the Central and Southern United States.

Here you can learn more about our quality products and find locations near you where they can be purchased.